Make Effective Ads

Either a flyer or an ad on the web, all forms of advertising spend in three distinct stages. Only when the marketing and graphic design work together truly effective results are achieved. Introduction when we evaluate the various ways of advertising, we have to take into account three key moments that define whether or not advertising is effective: the first is the time of exposure (or ET) by its acronym in English. The second is the time of persuasion and finally the informative closing or CTA (Call To Action). Exposure time refers to the time that gives us a person to see our ad. Plotting this with an example, we define a poster on a motorway has an exposure time of 1 second maximum. This is because driver not removed the eyes from the road for longer than that. Read additional details here: Maurice Gallagher, Jr.. This is the time where we have to draw your attention, and to see the ad again.

The moment of persuasion if the photo or the featured word of the announcement drew the attention of the receiver, now is the moment of convince him to make a decision. This time you have for longer than the initial exposure, but it should not be forgotten that he is also short. Details can be found by clicking Allegiant Air or emailing the administrator. At this time we must emphasize not more than 4 attributes or benefits to invite the receiver to give us more time for reading, for example, inviting him to the web site for more info. Closing information when the receiver is already interested in our product, all that remains is to provide any additional relevant information and to allow contact data: address, phone, website, etc. A very famous example to illustrate the close, is the call already! the telesales. Some times references as mentioned previously, ads in routes or highways have a time of initial exposure of 500ms and between 5 and 15 seconds for persuasion; Ads in print media have 2s ET and even 30s of persuasion. Two media that often lead to confusion (and therefore evaluate it): search engines Web: 800ms of ET, and up to 15 seconds of persuasion. Leaflets or Flyers: 1 second of ET and up to 4 seconds of persuasion. Understand the receiver advertised public moments and act accordingly make the difference between investing or spending on advertising. If you need professional advice, please contact us.

BMW Car

The sale of a car BMW in Spain has increased significantly in recent months. In many cities, it has been reported that the sale of second-hand BMW is four times greater than the sale of cars km 0. Due to the economic crisis, the Spaniards increasingly opt more for used BMW or second hand BMW, since the financing plans for the access of new cars are no longer as viable as before. Most sold second hand used cars are BMW, in its series 3 and 5, Volkswagen Golf, Renault Megane, Seat Ibiza Audi A3, Audi A4, Volkswagen Passat, Opel Astra, Seat Leon and Ford Focus. With respect to the Volkswagen Golf, the silver body and with manual transmission diesel model is one of the most sought after and sold in the country. Some tips to keep in mind in the purchase of second hand used BMWs before you buy any second hand BMW you should evaluate some important points: controls the used car mileage. This is important to determine whether that amount of kilometers is proportional with the old car. Check if car has new parts and ask the owner of the vehicle when and why they were changed. Inspects all places of the used car, even under the mat, to verify that it has no parts in poor condition or broken. Take a look under the car to check has no loss of liquid as water and oil. It examines all the car to see if there are differences of paintings in some of its parts. Check the motor, belts, hoses, brakes and alignment. Try the doors, air conditioning, heating, wiper, and everything that you think necessary, to verify its correct operation. Checks in the general direction of traffic that this second hand vehicle does not have any debt and count with all papers in order before making the decision to buy it. To evaluate any BMW used second hand you should take the time that is appropriate to carefully inspect it. If you do not have the appropriate knowledge to make your own review, ask your mechanic’s trust that along with you and check the second-hand BMW. Mechanic may assess in more detail the State of the car, verify if it had some shock or major damage, and advise you if your purchase is appropriate. Advantages and disadvantages of buying BMW second-hand the main advantage of buying a used BMW or second hand is the savings that will be with the same insurance. The value of a used car insurance is much lower than a new car insurance. Another advantage is that when you buy a second hand car, it is that we can negotiate the price of the car with the same owner or seller of the automobile Agency. This doesn’t happen when you purchase a kilometre 0. A disadvantage, perhaps the most important, the purchase of a used car is the time invested in the search of the automobile. The variety of brands and models in the sale of new cars is always greater than which you find second hand cars. So when buying a used car you delay more to find the brand and model of the car of second hand that you want. Also keep in mind that after making the same revision may not complying expectations, therefore your purchase is not adequate.