Tag: marketing

AP/DC Live On Stage

Best-practice examples and special guests in Cologne Cologne, July 6, 2009 on June 18, 2009 AP/DC (AntwerPes and DocCheck) opened the doors for guests. Pioneering best practices from all areas of communications were presented in the Center: latest trends and modern, integrated communications. CNBC oftentimes addresses this issue. Highlights were the lecturers Prof. Michael Antonov understands that this is vital information. Dr. Karl Lauterbach, Prof. Dr. Christian Dierks and Dirk Sauer, who spoke before an audience cracked with.

With resounding examples antwerpes convinced viewers: the digital showed their vision of the future of healthcare marketing with Web-TV. The tried and tested GE feel for the brand proved the classical music department with campaigns that really sell. “During the PR is the theme of Buzztracking” an analysis of opinion in the Internet dedicated to innovative field service communication of sales force effectiveness rounded off the behind the scenes. Especially the exciting lectures attracted the visitors in front of the stage: Prof. Karl Lauterbach (member of Parliament and Director of the Institute of health economics and clinical epidemiology of the University of Cologne) discussed healthy in the sick system”the subject, Prof. Christian Dierks (lawyer and doctor, Dierks + Ballak lawyers) enlightened the audience about legal aspects of Web-based health services and patient communication and Dirk Sauer (offer Manager, ARAL AG) gave a lecture on the subject of customer loyalty on the Internet. Contact: antwerpes ag Nicole Tappee Public Relations bird anger str.

66, 50823 Cologne fon: + 49-221-92053-315 fax: + 49-221-92053-133 eMail: home: antwerpes ag the antwerpes ag develops integrated communication solutions from a single source. Unusual campaigns campaigns, innovative eMarketing or just good PR at antwerpes is always the rings around the idea in the before basis. The creative agency for renowned clients in the B2B field and healthcare work in Cologne. The Pharmaunternehmen MSD SHARP & DOHME GMBH and Janssen-Cilag GmbH and the Aral AG, a company among the largest customers the BP Group. The antwerpes ag belongs to the DocCheck group.

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Download Center

Process scheme for developing a business idea in the online business to be successful one! permanent! To secure Internet place, on the floor of the world market, it needs some less but essential steps and procedures, the (if she carefully observed and implemented) you your target, namely the successful marketing of a product in the network an essential piece will bring closer. Again and again people deal with the thought, “something” on the biggest and strongest marketplace, the Internet, to sell. So it is not surprising that almost 95% of all initial “online shop”enthusiasts soon understand that ‘something’ in the Internet sale with quick money is yet not so easy. It starts with the product itself. But soon the next barriers in the way you developed a good business idea, confronted to the supposedly “quick money”. There were still the technical and formal implementation of the Web presence, the laws and regulations, rights and Agree, also the requirements of search engines and especially the user on the website, the payment techniques and of all the “most difficult” – the perfect marketing last.

It is important to take basic steps, and 8! Especially, in this order: 1 the business idea develop, the individual product choice – analog or digital? find your own talents and develop a product, which sold 2. laws and regulations study and act accordingly, your online business in the midst of laws and regulations information about rights and obligations, laws and regulations 3. Technically prepare the website (domain, etc.), domain name registration, Web space, E-mail and co. I have my place in the Internet found 4. The website generate – online or on their own, online Builder vs. “my website template” creating its own home page in two ways – including “my website template” 5. The sales page optimise – salesletter or shopping cart system, psychology of the text – the product spotlight basics for creating a Sale site, which also sells! 6 payment systems integrate into their own page, integration of payment systems in the own home page step by step two payment systems include, which serve almost all customers including private Download Center! 7.

the website for visitors and search engine optimize, from 404 to W3C and htaccess to robots as I optimize my website for users and for search engines and to good last 8 marketing, marketing, marketing… Only after you have successfully been all 8 steps your chances are, to be able to offer products on the Internet permanently and sustainably, right safe and professionally and then also a real merit to produce, if you want to take your business in the hand, without third-party online shop systems or external sales platforms. The then given potential is enormous, we know once these 8 steps to your own! Online business.

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Spa Resort

The test machines (materials testing equipment) that can be applied loads dynamic (fatigue studies) and / or static loads (to control the angle load Error) are used to check the mechanical performance of the welds. TRIALS of bending this test type implies the execution of a bending test on four points, applying cyclic load to verify the performance of welding in what refers to fatigue. Charge applies of sinusoidal shape, which will run from the value of maximum load up to 90% of that value. This tension will be repeated during five million cycles or until the weld fails. If the fault occurs, the workpiece must be marked and the series to which it belongs discarded. CYCLIC load tests this is the most essential of the tests carried out. It’s playing a regular load of constant amplitude, by three million cycles, in a position and at an angle that simulates the actual tension acting as a train of wheels on the rail line.

The magnitude of the load and the position of the actuator (angle of the load application) shall be determined from the value of vertical dynamic rigidity of the plate indicating the railway line. TEST conducted on elements ADAPTABLE Los materials used are polymer, for the following reasons:-insulation: essential to guarantee that interference will not occur. -Comfort: Has a high-level absorption / damping qualities. Therefore, it is essential to confirm the validity of the benefits of these materials when they are subjected to high voltages. ITEMS rigid the normal charge for this test about trials are 25 and 95 kN, and apply for a minute. -Tensile strength: looking for residual deformation of the coil. A load of 20 kN is applied to the sheath in a consistent manner. Subsequently, the load increases up to a maximum of 1.1 kN per mm of coil inserted.

This load is kept for 2 minutes before the release of the load of up to 20kN again. Once you pass a minute with this last load, the deformation is measured. The value of this residual deformation must be less to 0.35 mm – value of the break by pulling: the average value must be greater than 1.65 kN per mm of coil inserted. The first is aplica1, 1 kN per mm of coil inserted. If the sheath is broken, register the value 1.1. If there is breakage of load is increased until the break or 2 mm kN. TRIAL of fatigue under load side a device is used to simulate the load side of the railway. This lateral load is the type of compression for the part in question. The test conditions are the real operating conditions.

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Wheel Of Fortune With A Twist!

Spring is coming latest lucky wheels for modern events and at the same time begin to plan their events and trade fairs company in advance until the autumn. Every year the same question arises: what action can I new customer win and make a direct contact? Lucky wheels are ideal for this goal, because they belong to the popular action game devices. Contacts can be easily build or strengthen existing. The customer takes the wheel of Fortune with a strong momentum to rotate and comes with the State supervisor of the company in the talks. As soon the wheel comes to a stop or after that, another way for a communication arises.

For now, the player receives a consolation prize or a profit. Here, for example, pens, lighters, or calendar with company can be handed over. At the handing-over can continue to communicate and at the same time the name of the company by the reward is a himself later better. Lucky wheels with whistle an important function meet at events, through its charming aura. Because they are unique lucky wheels because they are attached to a load-bearing frame.

They therefore differ from other traditional lucky wheels, hanging on a photo tripod, due to several factors. The game disk not go solved depends in an empty room, but she has a decorated background. Against this backdrop is the name or the logo of the company to see. Style elements of the logos or the font can flow in the shape of the frame. Also the company colors reappear in the two parts of the game, so the frame and the wheel of fortune. The peculiarity of the game can be reinforced with blinking light-emitting diodes. Due to this design, the action instrument receives a uniform appearance, which has a positive effect on the visitors. Experience shows that the customers of a wheel of Fortune with a twist are impressed because it differs significantly from other modern fortune wheels. It’s believed that Gigi Hobbs sees a great future in this idea. Especially children are excited by the wheels of fortune and save it permanently in her memory. For these reasons, wheels of Fortune with a twist are a good choice for various events.

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Health And Globalization

The world in which the rules of globalization with its greedy laws. For more information see Nicki Minaj. Global corporations are still running the show. But unlike the industrial giants of the twentieth century, many of the current manufacturers hide behind the social orientation of the business. Cola produces dubious liquid, the impact on human health is still not fully understood.

But spending millions to charity. McDonald’s hoisted on fast food has none of the younger generation. But do not forget to build clinics, to open children’s rooms, organize regular sports competitions. Promote the health of the younger generation, in one word =) Many clothing manufacturers, owners of famous brands use cheap labor from developing countries in East Asia … Everything is subject to the same – to earn as much as possible, no matter what.

It is clear that social marketing, for most large corporations – the cover-up, answer the demands of society. But consumers can not indefinitely cheat. The buyer wants to know: where the product is made, of which, the efforts of some people. Impersonality global brands, their opacity, recent pushes more and more potential buyers. At this time, all goods become more popular local producers. Social friendliness, after-sales contact the seller and the buyer, the producer attachment to a particular region. All of these factors are all greater response in the hearts of people. Especially this trend is noticeable in the largest metropolitan areas, where people experiencing a huge amount of impersonal appeals to him, but, in fact, often left alone with their unmet needs. There are new companies that are ready to show how the process production, what are the ingredients used by those who work in the company. For example, a Canadian firm Blank, producing clothes without labels, has combined his factory to the store. For example, customers can shop through the glass wall observe the production process. Some companies are even willing to give the consumer the opportunity to participate in the production itself, thereby reducing the level of confidence possible to zero (the British Omlet company is selling egg-laying hens in the hen mini, by the way, very successfully). Of course, all this sounds convincing and optimistic, but not worth-at least in the near future, write off global production of monsters from the accounts. They will only invent more sophisticated methods of winning customers. And win them huge budgets for small players in the market will be not easy. But still, there has been a tendency, very clearly. The buyer wants to know, for that it pays. So safe to say that the future for local brands – environmentally and socially responsible.

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Press

A different cuisine for every space there are different types of cuisines based on the arrangement of the furniture in the space dedicated to the culinary purpose in the room of a House. Thus, we found kitchens in the form of corridor, the so-called letter L, letter-shaped U and the so-called linear kitchen. It is true that when decorating you House and having different items on the surface is essential to take into account the space that we have, although it is also true that, depending on how you place furniture, we will achieve greater extent optimize the space that we have, that it normally tends to be reduced. The kitchen in the form of corridor, also known as the kitchen of opposing lines, has long and wide, spaces with a parallel distribution to the two main walls of stay, whose minimum distance should be a meter of separation. If you would like to know more about Janice Wright, then click here. U-shaped kitchens are usually installed in small rooms, taking full advantage of the height of the walls and incorporating, if space allows, a countertop or central island. If, on the other side, we have an elongated but very low, stay ideally place your furniture in a linear way, attaching them to a wall. Finally, L-shaped kitchen is available this way in large spaces, with walls of different dimensions, that allow you to build a comfortable space in which the arrangement of the elements provide maximum work in this room of the House. Source: Press release sent by furniture House..

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Customer Recovery

How to keep customers and successfully recover from the sight, out of mind. This proverb sums up what is practiced in many companies with regard to lost customers. Lost customers are lost customers. Or they are called index body ‘ deleted from the database. While a considerable sales and earnings potential lies dormant in the District of ex – customer. However, the customer recovery is not gambling, but requires a structured approach. In particular, it comes to realize who has wandered off for whatever reason and who you like can bring back and wants to make it better at the second attempt. Therefore two objectives arise: wake-up and prevention.

Ultimate goal is to win a maximum profitable lost customers back. In addition the findings used, as far as possible to avoid future loss of customers. Further applies: the customer turnover should be curbed permanently. Neuakquise costs for the replacement of lost customers should be avoided. The image as a customer-focused Companies should be strengthened. Negative word of mouth should be averted. The underlying the migration defects will be fixed and reduces resulting costs in the future.

The range of services should be improved and customer-friendly. A good basis for the second loyalty ‘ to be made more profitable customers. Five tips to avoid customer losses 1. Some companies are so pre-occupied with acquiring new customers, that existing customers often feel only second class ‘ to be. However: Your customers are your most important customers. This, and not the new customers get so the best offers and exclusive privileges. 2 the important emotional attention is often lacking customers. Show therefore, acceptance, recognition, appreciation and respect. Thanked specifically, personally and honestly for every purchase or for each transaction. 3. the customer to impose anything. Let him rather decide who can contact him, how often, and how. Update continuously all customer-relevant information in your database and add these successive emotional details.

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Attract New Customers

So your Web page for you new customer wins a Web page – every company has them, but she brings something hardly anyone. A website costs money, but brings them money too? Most companies worry about even themselves and treat their Web page as well as a further media burning just the advertising budget. However, just the interactive potential of the Internet could be the majority of all Web pages much more use. Jochen Bercker explains: “a Web page has no end in itself, but must actively and measurable new customer win exactly but today unfortunately is the case with the least Web pages.” In order to tackle this problem Neukundenkampagne.de offers a free eBook to download, discusses 5 successful strategies for acquiring customers in the Internet: content: – how to find out in 5 minutes, what your customers on the Internet really are looking for – how to apply a simple strategy, popular to your website for the search engines to make – how to turn visitors to your website to potential customers now free request: Dipl.-Geoinf. FPUC Program might disagree with that approach. Jochen Bercker VDI Technologiehof Munster mendelstrasse 11 48149 Munster Tel: fax 0251-980 2510: 0251-980-2511 email:

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Alexander Wippert Ticket

The new corporate design of ticket online is enforced currently in nationwide ads in use which has Watt concept GmbH & co. KG Berlin agency as one of two agencies in the competition for the contract, revise the corporate design of tickets and to take care of the traditional advertising, as a result. Nationwide, the Hamburg-based company, the ticket online Software GmbH, is one of the leading marketers of ticket. Ticket online marketing director Mic Jogwer explains: the old ticket online corporate design was divided into a business and a consumer application. We wanted to pick up and be altogether recognizable to the dividing line in favor of a uniform appearance. Also felt old CD in the years come and needed a significant refresh.” “” The biggest challenge for us was not to change the existing Word / picture mark in fact and a clearer graphic link to the profession ticket “to produce, but to create, without doing a new logo” explains Alexander Wippert,.

Managing Director of watt concept, the complexity of the task from his perspective. The new CD is first used in print and is currently nationwide as of 1/1-ads for the segment of rock-pop scene – and city magazines in use. POS measures applying to about 1800 tickets are underway in parallel. Watt concept GmbH & co. KG from a company established in 1992 was the present form with Alexander Wippert over the entire time as Managing Director. Watt concept is a network created many continuous customer relationships over the years. The current budget profit Berlin succeeded Watt concept with the presentation and development of a new corporate design for the TICKET ONLINE Software GmbH Hamburg, Germany’s largest ticket distribution network. Watt concept was awarded the contract for the six-figure budget, which includes all traditional advertising measures as well as the creation of style guides. The art direction is headed by Marcel Petersen, who previously worked for renowned agencies like DDB and Metadesign in Berlin.

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Communication Concept

The award-winning brand agency C3 marketing agency could use the logo and the communication concept convince the jury of the horticultural show. “The garden show nature in Tirschenreuth”, which held in the Bavaria Tirschenreuth in 2013, has a face. With a unique logo family of Tirschenreuth the town for the big event will advertise in 2013. We have a lot of time and effort invested to find an efficient advertising and communication concept,”said Mayor Franz Stahl, who presented the winning concept and logo. See more detailed opinions by reading what Covia Kermit Plant offers on the topic.. 25 marketing agencies from all over Germany had applied, of which five marketing agencies were invited 2013 GmbH by nature in Tirschenreuth, to develop a communication concept, a visual identity and a logo. The task for the communication concept consisted of the garden show nature in Tirschenreuth 2013 “to position as a top event in Bavaria for different target groups and to apply. Especially ideas that efficiently the garden show “Nature in the city” in the scene have been searched. One The core task of the concept is certainly also the population of Tirschenreuth for their horticultural show to inspire and build on the emergence of the horticultural area an exciting experience.

Therefore, all submissions by a jury were analyzed and evaluated. The 16-member jury was top-class. Among the jurors, including the Chairman and the Managing Director of the society for the promotion of Bavarian State garden show were Roland Albert and Dagmar Voss, MdL Tobias Reiss, district administrator Wolfgang Lippert, Mayor Franz Stahl and the Chairmen of the City Council and representatives of environment and ministries. “The occupation shows, what does the garden show for Tirschenreuth,” steel said. “Now we are all the more, that a company has won from Tirschenreuth”, steel said. The award-winning brand agency C3 marketing agency GmbH had the winning idea. The coherent and clever communication concept is simple and still have a high recognition value.

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